CFI Media Kit

Telling the CFI story
For over 40 years, CFI has been connecting kids to nature. Thank you to the journalists, filmakers, storytellers, and media that have elevated our story to help us connect to more and more supporters every year.
Utah Office of Tourism film project
Canyonlands Field Institute teamed up with Visit Utah and Local.Studio to create a film that tells the story of CFI Education on the Upper San Juan. This project is part of a larger effort from the Utah Office of Tourism to showcase examples of responsible, ethical, and sustainable visitation of Utah’s natural resources. The film project was designed to highlight CFI’s leave no trace ethics, visitation with respect, and educational method as a model for experiencing Utah’s natural beauty. We took 4 days and 3 nights to raft the Upper San Juan, from Sand Island to Mexican Hat, Utah, working to create filmable moments along the way.
Native Teen Guide in Training
The NTGIT is an 8-day rafting trip along the San Juan River in Southeastern Utah designed to give Indigenous teenagers a chance to develop community, level up their outdoor skills, and have fun.
The program begin in 2012, and has since developed into a fully subsizided, Native-led, stand-alone program that provides industry-standard technical skills, launching many outdoor careers.
NTGIT Media Kit
Since its creation, the impact of CFI's NTGIT program has grown:
CFI Media Partners
Thank you to our many media partners who have supported CFI by uplifting our voices over the years!
Other CFI Media:
- Article: "What Feels Like Home," Colleen Cooley, Osprey Stories
- Colleen shares the impactful experience of serving as a mentor and guide on CFI's Native Teen program
- Podcast: "Hello Arches," Hello Nature, REI Co-op Studios
- Michele Johnson explores her connection to nature, Moab, and CFI's mission of connecting kids to the outdoors
- Podcast: "Nature's Rx: Finding Renewal and Reinvention in the Great Outdoors" Chezuba Talks: Impact Stories
- Brennan Patrick Gillis explores the impactful nature of spending time outdoors with youth
- Podcast: "This Week in Moab" - KZMU Community Radio
- Jory Macomber shares his passion for education and the future of CFI's educational direction

















